Gears of War is an award-winning and billion-dollar AAA title video game franchise that has redefined the third-person shooter genre. Gears of War is a video game franchise developed by The Coalition, and owned and published by Xbox Game Studios.
First Designer to work on the Gears franchise and product websites. I translate game features to the web on desktop and mobile – including both the user flows and the user interface. I partner with the product owner, web producer, lead developer and contribute to the scoping and planning of each milestone. More about me.
Treejack testing, Chalkmark testing, and survey reports.
Review initial concepts, user flow, wireframes, and prototypes and iterate on concepts.
Xbox game marketing manager, licsensing director, Esports managers, and director of communications.
Images, copy, and user interface assets locked.
Members will receive exclusive resources and opportunities directly from The Coalition to support their growth as a creator. Members can have the opportunity to become Partners - a select group of top Gears creators that will get access to more benefits and opportunities.
Each partner has entered the program by consistently creating high quality Gears of War content, maintaining a constructive example-setting attitude, and building a loyal audience.
Content creators are asked to register for the program and verify their video and social media accounts.
The merchandise page is for consumers to shop on gearsofwar.com that redirects them to purchase from more than 20 online stores, including Microsoft Store, Xbox Gear Shop, Razor, Amazon, GameStop, Insert Coin, and more. The page is designed for conversion goals and is the key part of the sales funnel to close the deal with a purchase.
I analyzed all of the types of items in the merch inventory and categorized the tabs in to toys and collectibles, apparel and accessories, publishing, and peripherals. Under each tab has pills UI for each item type. The search textfield searches tags that are item name and item type (pills). Items may include labels, including sold out, pre-order, sale, and limited items. I created rules, such as all book type covers should face the front for consistency. All item image are 1:1 aspect ratio in PNG.
|Lead Software Engineer
|Fernando De Bem
|Sr. Product Marketing Manager
|Consumer Product Development Manager
|Director of Communications
|Sr. Community Manager
|Esports Operation Manager
|Esports Program Manager